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A report published by the charity Vitamin D Mission earlier this week revealed that, alarmingly, the number of children with vitamin D deficiency has soared by more than 200% in the past five years, with 4,638 under-16s admitted to hospital with vitamin D deficiency and rickets. The cause of this has been attributed to the lack of awareness amongst parents of the importance of vitamin D in ensuring good health. We also heard this week that a similar lack of awareness amongst parents was said to be a contributory factor toward levels of childhood obesity, with some parents apparently oblivious to the fact that their children are overweight and unaware of the importance of encouraging their child to have a balanced diet and adequate exercise.
Upon reading these reports, your initial reaction may be similar to mine – how on earth could parents not realise something which, when set out so […]

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